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DOOH (DIGITAL OUT OF HOME) SOLUTIONS DESIGNED BY WORLD TRADE DISPLAY

Delivering the right message, in the right context, to the right person has a powerful impact on purchasing behavior.
Displaying targeted content based not only on consumer identity but also on contextual and environmental data significantly enhances emotional engagement, both inside stores and near shop windows.

 

WTD’s DOOH Solutions

World Trade Display (WTD) has developed a complete range of DOOH (Digital Out of Home) solutions including the MONOLITH Digital Signage Totem (also available in dual-sided versions), the WINK window display series, and the DOCAS Triple Display Digital Menu Boards — designed to support dynamic, data-driven communication strategies.

 

Why choose DOOH

DOOH represents the most advanced form of digital outdoor advertising, transforming communication into an interactive, flexible, and high-impact experience.
Using displays of various sizes and configurations, it effectively reaches audiences in urban environments, perfectly complementing web and mobile marketing strategies.

 

Key benefits of DOOH:

  • Broader reach: engages audiences with captivating content outside their usual comfort zones.
  • Multichannel integration: enhances online and mobile campaigns through consistent messaging.
  • Precise targeting: leverages demographic and contextual data to deliver the right message at the most effective time and place.
  • Instant updates: content can be remotely managed and modified, eliminating printing and distribution costs.

 

High-impact outdoor communication

WTD’s DOOH solutions deliver maximum visibility and flexibility across multiple sectors, including restaurants, retail, corporate communications, education, and healthcare. With high-brightness displays and robust, weather-resistant designs, WTD ensures clear, dynamic messaging in any outdoor environment. The use of dynamic digital messaging has redefined outdoor communication:
motion graphics, rotating messages, and high-definition visuals make WTD’s DOOH systems innovative, efficient, and sustainable marketing tools. Through the MONOLITH Digital Totem, promotional content can be updated in real time, ensuring continuous and memorable brand visibility. When strategically positioned, these digital devices create a lasting impression in the audience’s mind, supporting businesses through every stage from consulting and planning to custom solution development. Across the globe, WTD’s design-driven solutions continue to empower retail performance, transforming outdoor digital communication into measurable results and commercial success.

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GO BACK

The motherboard market is experiencing a sharp increase in costs, mainly driven by DRAM memory shortages and high chip prices, further aggravated by the surge in demand from the AI sector. This trend, expected to continue until 2028, has led to a significant drop in sales and is forcing a return to older technologies such as DDR4.

Below are the key details regarding the cost increase:

  • Main Causes: Strong demand for Artificial Intelligence (AI) components has led manufacturers to prioritize the production of high-capacity memory, resulting in shortages and higher DRAM costs, which directly impact motherboard prices.
  • Price Impact: Significant price increases are being observed, with some DDR5 kits exceeding USD 600. Analysts forecast a steady upward trend in the long term, estimated through 2028.
  • Market Situation: Rising RAM prices have caused a 40%–50% decline in motherboard sales, described in some sectors as a “memory apocalypse.”
  • Emerging Trends: There is renewed interest in older motherboards and memory technologies, such as DDR4,
    due to the prohibitive costs of next-generation platforms.

The situation is critical, with price increases affecting not only key components but the entire PC ecosystem as well, including motherboards, which are also being impacted by memory shortages. Accordingly, due to the ongoing increases in the cost of components and other materials, as previously communicated in our email since February, all prices agreed upon earlier and all quotations issued are no longer to be considered valid. Please contact our sales department for updated information and to confirm product availability.

The motherboard market is experiencing a sharp increase in costs, mainly driven by DRAM memory shortages and high chip prices, further aggravated by the surge in demand from the AI sector. This trend, expected to continue until 2028, has led to a significant drop in sales and is forcing a return to older technologies such as DDR4.

Below are the key details regarding the cost increase:

  • Main Causes: Strong demand for Artificial Intelligence (AI) components has led manufacturers to prioritize the production of high-capacity memory, resulting in shortages and higher DRAM costs, which directly impact motherboard prices.
  • Price Impact: Significant price increases are being observed, with some DDR5 kits exceeding USD 600. Analysts forecast a steady upward trend in the long term, estimated through 2028.
  • Market Situation: Rising RAM prices have caused a 40%–50% decline in motherboard sales, described in some sectors as a “memory apocalypse.”
  • Emerging Trends: There is renewed interest in older motherboards and memory technologies, such as DDR4,
    due to the prohibitive costs of next-generation platforms.

The situation is critical, with price increases affecting not only key components but the entire PC ecosystem as well, including motherboards, which are also being impacted by memory shortages. Accordingly, due to the ongoing increases in the cost of components and other materials, as previously communicated in our email since February, all prices agreed upon earlier and all quotations issued are no longer to be considered valid. Please contact our sales department for updated information and to confirm product availability.